A new and exciting Art Buyer Credit scheme is being launched by West Midlands Arts in time for Christmas. The scheme is to enable people to buy art, craft and photography from across the region with the added attraction to ‘Buy now, pay later.’
Sally Luton Chief Executive of West Midlands Art explains, “Art Buyers Credit makes Christmas shopping for works of art as easy as ABC. People can buy distinctive and thoughtful gifts in local galleries, and won’t have to pay for them until October. This is a great opportunity to give or receive an original work of art.”
All together there are Ten galleries that are joint members of the scheme. All have been selected for their professional presentation and the quality of work they exhibit.
The manager of Mac Gallery in Birmingham, Greg Albright jumped at the chance of joining the scheme and was in fact among the first to do so. Greg said, “Staff will be available at our grand Christmas light switch on to explain the scheme to interested shoppers, we are all very excited by the fact most of the work at Mac will be available to buy on the scheme.”
Clare Smith, whose work is currently on show at Mac commented, “We love the idea of our work being a cherished gift, this scheme makes this idea a reality.”
The striking photographic work from Clare Smith and John Hodgett exhibition ‘Near Infinity’ is currently on sale with prices ranging from £400 upwards. Clare’s work focuses on the relationship between land and horizon. Where as Johns work, uniquely mounted on aluminium, records the smallest of details found with in surfaces and texture.
Pieces by the winner of Broadfield House scholarship studio 2000, Joye Colbeck, can be currently found at Broadfield House Glass Museum. Joye, who for the past year has been the resident glassmaker at the museum specialises in Graal and Cameo techniques. Joye’s pieces are always full of inspiring colour and vibrancy.
Joye will be holding a presentation on Saturday 8Th December to talk about her work and what inspires her. Her pieces currently include ‘The Swarm’ vase, a piece inspired by wasps that were drawn to her glass studio as well as her ‘Daisytime’ bowls which are highly memorable and perfect as gifts.
Textile gallery Silk Top Hat in Ludlow are also current members of the scheme. For sale are hats and scarves from Alison Dupernex, and beautifully embroidery work from Shrewsbury based artist Vanessa Blackmore.
Toni Penfold, Head Merchandiser for the gallery said, “The wearable and unique elements of the collections make these pieces perfect for presents.”
For more conventional ideas with a unique twist the gallery also offers an extensive range of jewellery, prints and ceramics for sale, many are by local artists and designers.
The lion Gallery at Leominster has a huge selection of creative gift ideas including wearable art pieces including jewellery by designers Caroline Ede and Petra Bishal. There are also fine examples of wood carved bowls by Mick Robinson which make stylish yet practical gifts.
Notes to Editor.
Please contact Abigail Smith, Communications Officer, West Midlands Arts for further details – telephone 0121 631 5757, fax 0121 643 7239, email abigail.smith@west-midlands-arts.co.uk
Images are available to illustrate selected items
West Midlands Arts is the Regional Arts Board for Herefordshire, Worcestershire, Shropshire, Telford and Wrekin, Staffordshire, Warwickshire, Stoke-on-Trent and the West Midlands Metropolitan Districts.
Loans of £90-£1000 are available to the general public all at 0% APR.
There are many mediums of work included but all must be original works by living artists.
A loan can be up to 90% of the purchase price and there are no sub charges
The listed galleries operating in the scheme are as follows;
Broadfield Glass Museum 01384 812745
Mac Birmingham 0121 440 4221
Collection Gallery ************
Lion Gallery ************
Old Chapel Gallery ************
Parkfields Gallery ************
Ombersley ************
Shire Hall Gallery ************
Silk Top Hat ************
Twenty Twenty Applied Arts ********
Original Press release
http://www.pressbox.com/detailed/Arts/Buying_art_this_Christmas_is_easy_as_ABC_558.html
The original press release did contain an interesting and valid story which would be deemed newsworthy, but i felt it was at times hidden within direct advertising and sales talk. There was to much information in regards to specific galleries and the prices of their products.I felt referring to items as 'fun stocking fillers'drew attention away from what the press release was about as no one would buy stocking fillers on a credit scheme surely.
I also felt it strange that although ten galleries were involved in the scheme it chose to highlight only some in the press release.
The structure could have been a little tighter with more information about the scheme itself being placed nearer the top.To add more credibility I have added a couple more quotes rather than just from the person involved in the scheme. I have also chosen to add some of the details to the notes to editor section rather than the main body of the release itself.
After discussing what makes for a good press release, I found the exercise of looking at a selection of press releases very useful. I will continue looking at press releases noting who they are for,the structure, the news angle in them and their credibility as this will help when it comes to writing my own.
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