Tuesday, 6 November 2007

Peter Jones Head of communication for Bupa.

Friday 2nd of November saw Peter Jones the head of communications for Bupa visit us. I have to admit that I was more an a little nervous about the possibility of him putting us on the spot asking us things that were completely out of our depth this early on in the course but I was wrong. I started to make notes on what Peter was saying but ended up actually just listening to what he was telling us.

He included alot of hard facts about cooperate communications and his background, but what I found most useful was how he talked from experience in a down to earth but direct manner.

He came across as having time for us and genuinely interested in wanting to give us solid information and help.

I was interested to learn that Peter started in journalism and he stressed the importance of being able to write well. This is something I really want to develop as its a huge passion for me. I am really interested in being able to bridge the gap between the company and the media with amongst other things a well written press release.

Peter is obviously passionate about creativity in business and he exerts the kind of energy that makes you want to succeed. I don't think cooperate communications is exactly where I would like to go but I found the talk very interesting and extremely helpful as it started to put things into place as to the importance of building reputations, strong communications and creative thinking which is important which ever area I go into.

Peter covered an awful lot in the talk and I found myself, although very interested, overloaded with information by the end of it. We were reassured by Jon that he would be going over the important elements as the course progressed.

1 comment:

Anonymous said...

Hi Leila,

Many thanks for posting this feedback, much appreciated. I spoke to Peter ysterday and he told me that BUPA's blog scanning system had already picked up your and your colleagues' feedback and he was reading it with interest!

More details on the assignment to follow.

Jon