This past week has been a very mix bag, I started the week by looking into definitions of Web 2.0 as I needed to get it in my head as to what it actually is, the more I read the more confused I have got. I have however devised a table with which I have come up with the key terms that have been used to explain Web 2.0, from this I hope to be able to come up with a definition of my own which I will use during my report. I will also take into account what Ernie thinks Web 2.0 is as this will be an interesting evaluation to see if they are achieving what he believes Web 2.0 can do for Finisterre.
The one thing I have discovered during this week is that there is no definite answer for what Web 2.0 is, which I guess is not surprising when it is based on a collaboration of information from a variety of sources.
On Tuesday I sent an email to Ernie asking when it would be possible to come down for a visit. He emailed back saying next week would be good whenever was good for me. So emailed back and asked if Thursday would be okay. He emailed back and said he would see what he could do. Haven't heard anything back from him yet so will have to wait and see.
The rest of the week has all been a bit confusing. I started a new job on Thursday so all day Thursday I was training in Penzance. It felt like 6 weeks training in 6 hours and by the end of the day I just knew the job wasn't for me. Friday morning was spent regretting ever handing my notice in at my current job and Friday afternoon was spent trying to find a new job. I have now managed to find myself two part-time jobs, so Friday evening was spent wondering when I would fit them in including uni work. One finishes in January so I think it should be okay! But, and the reason this is relevant, is, I am due to be training next week.
I will need to contact Ernie on Monday to arrange a phone interview next week and once things are settled down in my job I can go and see them during the Christmas break.
On a more positive note, I am making great progress with the report content and have really got a feeling for the Finisterre brand both through trawling almost obsessively though the internet, as well as the responses I have got from Ernie himself. Because of this I have decided to specifically look at how Web 2.0 helps Finisterre develop the community feeling they have built around the brand which is actually fairly unique in comparison to many other Surf/Outdoor Wear labels. I am already gaining some sort of structure in my head as to how I think the report will be written which will be good for my question and answer session with Ernie next week.
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